Fri, 23 February 2007
Amy and Sheryl discuss the coverage of MomsRising.org in the Feb. 22 New York Times. Stay tuned next week for new information about the new partnership between MojoMom and MomsRising. Then, Amy interviews "Made To Stick" author Dan Heath about crafting memorable ideas. Dan shares skills that are essential for effective communication. "Made to Stick" is one of Amy's favorite new books, which she hails as "a worthy successor to 'The Tipping Point' with practical ideas that are useful in all areas of life."